OZON.RU’S SALES MORE THAN DOUBLED OVER THE FIRST 8 DAYS OF THE YEAR

Sales for the online store Ozon.ru increased 2.5 times over the course of the first eight days of the year, reports e-pepper.ru.

During the New Year holidays in 2018, 20,500 orders were made per day at Ozon.ru, while in 2019, that number is over 45,000. Moreover, more than 20% of customers made at least two purchases during this period. The most active day was January 8, when customers made 60,500 orders.

The company's revenue for the first eight days of the year increased 2.5 times compared with the same period in 2018. More than half of the customers (55%, to be exact) prepaid for their orders. This type of customer has increased in volume over the past year by 30%. The number of people using Android Pay and Apple Pay when making purchases has quadrupled.

The company noted that on January 1 and 2, buyers mainly chose household products (for example, dishwasher detergent), household appliances, and hygiene products. Starting on January 3, Ozon.ru customers began to buy more books, children's toys, and leisure and sporting goods, as well as entertainment technology.